HoAsen Jewelry - IN THE PICTURE
HoAsen was born in 2023 from the need and the desire of trying to channel and materialize, in a single entity, the love to the jewel understood as a wonderful art form to wear, and the emotions and moods of the human being, and, specifically, the designer herself.
After eight years of living in Asia, through different realities, fascinating but at the same time complicated, and a career in the pharmaceutical world as a chemist, on her return to Europe, the designer decided to take a gamble and revolutionize her life once again by throwing herself into what has always been her passion, the jewel.
She then began to educate her passion following the courses of the CorsiArte in Milan, about the ancient jewel, the French jewel of 1800, the jewel of the first half of the twentieth century, and the jewel of art and design.
During this journey, her need has turned into a necessity that can no longer be postponed, and into a desire to be realized, and she gave birth to the first jewel, the Incontri ring.
The designer is inspired by the jewel of art and design of the second half of 1900 and her passion is mainly directed towards mirrored surfaces, scratched and their contrast, as pure expression of the feelings of the human soul.
Her greatest desire is to dispense beauty, as caress and medicine of the soul, because “beauty can do miracles”.
Each HoAsen jewel contains a feeling, a story, a challenge, a path, a direct dialogue with the designer’s soul, and her greatest desire is that these emotions come to anyone who wears her jewels.
